Boost Response Rates through Better Targeting

You understand the value of clean data, but how well can you target your contacts?  For B2B communications, knowing the job function and level of each contact can improve initial impressions and boost response rates.

CleanContactData.com cleans up and classifies your contacts, assigning job functions, levels, and genders.  We append local and English salutations (such as Estimada Sra. Alba and Dear Ms. Alba), allowing further personalization.  Here's what we do:

• Classify by job function, such as IT, Payroll, and over 100 others

• Classify by job level, such as CEO, Key Function Head, Manager, etc.

• Determine gender based on multiple inputs, including location

• Set English- and local-language salutation (business greeting)

• Deliver "Mailing Label Lines" with envelope info assembled in local format, e.g. German company in Line 1 and Australian city in all caps

• Perform extensive cleansing to address issues of punctuation, field placement, junk values, and much more.  For many terms we ensure proper capitalization (including "mixed case" terms like AAdvantage and SeaWorld), proper spelling, and use of special characters (as in Montréal and Bjørn) if locally appropriate.

There is no software to install, and our web site offers simple user interfaces and interactive workflow that can proactively engage data stewards with email alerts when human intervention is needed.  Event managers, marcom staff, and even 3rd-party contractors can work together on data projects.

Your services have improved the quality of data we receive from events, purchased lists, even our own sales people.  We are able to spend less time fixing data and more using it!

George (Marketing Director, Multinational Software Company)

We use the CCD web services to link the cleansing & enrichment functions to our client's system; now contacts are automatically processed whenever they are added or changed.

Robert (CCD reseller)